A little over a month ago, Google announced they were releasing changes to their ranking algorithms for mobile searches. Specifically they would be favouring mobile friendly websites on mobile devices.
Makes sense I guess.
Google's updates haven't yet put anyone out of business, but there has been gradual loss of traffic for many businesses without a mobile site, as the data for atu2.com shows below.
Now Bing have announced they will be following suit and making mobile-specific updates to their algorithm in the coming months. This shows that the trend is likely to grow, with mobile and desktop search results diverging more in the future.
Basically all this means is if you haven't already, now is a good time to get your website's mobile experience up to par.
It's hardly necessary to convince people of the importance of mobile support anymore. Well over half of the traffic to our servers comes from smartphones and it only increases month over month. Heck, most of us are at a stage where we wondered how we ever survived without our fancy Android or Apple smartphones.
If your website is already mobile friendly, then congratulations! If you don't yet have a mobile version of your website however, just send us and email at firstname.lastname@example.org and we'll work with you to get you mobile friendly on a budget that works for you.
This is just a quick email to let you all know that we've upgraded our webmail application and set up an address to make it easy for you to find. You can access the new webmail at
Just login with your email address and email password.
Webmail is especially handy for frequent travelers because sometimes you find yourself on a wifi connection that will let you browse the web but won't let you send email. You can also use it from an Internet Cafe if you can't get a wifi or data connection.
Try it out, and if you have any problems just let us know.
Sunburnt Internet Marketing is happy to announce that we have completed a major upgrade of our network, tripling our service capacity. Our old network served us so well for so long that we postponed this upgrade year after year. We haven't ditched the goodness of that old system though, we just gave it bigger wings.
Our software and hardware upgrades mean a more responsive system with more capacity for you and your customers. This is especially important as Google use website responsiveness and availability as a quality indicator and import factor for ranking search results.
Our customer's sites continue to perform well in Google and we continue to work behind the scenes to make sure our software is optimised in every way possible to get you the best search rankings.
We hope you enjoy the upgraded system, and don't worry, everything looks and works just the same as it always did :)
Dear Valued Customers,
Recently we deployed a new spam filter on our network which adds literally hundreds of new tests on your incoming mail. With well over half of all email on the Internet being spam, we're sure you'll notice the difference in your inbox.
Spam is a problem for you because it create a lot of distraction making hard to find important messages in your inbox. It's a problem for us because it clogs up our network and can spread malicious software mostly designed to send more spam.
That's why we're adamant about stopping it.
Below are some of the statistics on just a handful of the tests that our spam filter runs on your mail. If you have any problems with our filter blocking legitimate email, please let us know the email address being blocked so we can investigate.
Dear valued customers,
We are upgrading our servers this weekend and you will be unable to log in to your account on Sunday, March 15 from 1:00am to 9:00am. Your website will still be online during this time, you just won't be able to edit it.
Sorry for any inconvenience this causes.
Today we released an update which allows you to attach multiple products to your product pages. This is useful if you have a number of related products but you don't want to create a separate page for each product. Some examples could be:
When you have multiple products attached to a page, you will see separate "Buy Now" and "Add to Cart" buttons for each product:
Please note here is NO LONGER a price box on the page editor. Instead you need to use the "edit" links on the attached products. You'll see these when you're logged in:
The step by step process to add a new product is:
If you have any questions about this new feature, please feel free to contact us.
With mobile visitors now accounting for over half of your traffic it is pretty important that they can actually read your website. Unfortunately, most phones show your website in teeny-tiny font unless you build a separate design especially for mobile visitors.
This is how the web version of news.com.au looks on my phone: